Feedback #2

Well done James - you continue to take a thorough approach to your research.

Test your blog

Write a list of general terms related to NMTs
Personalisation
Convergence
Digitisation
Interactivity
Democratisation
Linear/Non linear
push/pull media
Institutions
Technology

Write a list of key terminology related to your chosen technology
DRM (digital rights management)
P2P Filesharing
Portable music players (mp3s)


From your blog, select 10 statements (stats, quotations) that you have found during your research which relate to debates on audiences’ changing experiences, institutions response to technology, the future etc. NAME ANY SOURCES

1. Sixty seven per cent of the UK online population has tried some sort of digital activity, for example reading blogs. downloading music or podcasts. Over half have downloaded music and 8 per cent have downloaded a podcast. From the Guardian's digination study
2. 61 per cent, listen to downloaded material at home. Thirty-eight per cent listen to it on their PCs and 46 per cent on their iPods/MP3 players. Again the guardians digination study
3. Lilly Allen was asked if she was 'discovered by MySpace', Allen stated, "Not accurate at all, I had a record deal before I set up my MySpace account so, erm, that's ... couldn't really be further from the truth." taken from the wikipedia page on myspace
4. ."Businesses that seek to trade off on our content, and the hard work of our artists and songwriters, shouldn't be free to do so without permission and without fairly compensating the content creators," Universal Music statedin a bbc story.
5. "That would imply criminalising socially admitted and widely practised behaviour where the aim is not to gain wealth illegally but to obtain private copies," said a spanish judge after judging thatfilesharing was legal if for personal uses.
6. over the last week it has emerged that online music sales have slumped by 25% in the third quarter of 2002 compared with a year earlier. the guardian online.
7. "Clearly the first place to go is music, so we will tap into the music scene," he said."We're already working in the US with CD:UK which is coming over to the US, to be called CD:USA, and we're going to integrate bands from MySpace into that programme."We hope when we go back to the UK to tap into how successful that show is. Hopefully they'll want to market through MySpace and we'll tap into the local events scene, parties, clubs, artists, film makers, television producers, so I think it's going to grow pretty rapidly." stated a representative of myspace on the recent launch of Myspace uk.
8. Steve Jobs hailed EMI's dropping of file protection as "the next big step forward in the digital music revolution".
9. Forty three per cent of music downloaders say that free downloads have encouraged them to buy more music than they did; only 35% believe that illegal downloading or file sharing is wrong. The guardians digi:nation study.
10. Barriers preventing the remaining 46% from downloading are lack of knowledge, knowing which sites to use and not owning an MP3 player. guardians digination study.

Hypothesis answers.

How has digital technology changed how people listen to and download music?
Sixty seven per cent of the UK online population has tried some sort of digital activity, for example reading blogs. downloading music or podcasts. Over half have downloaded music and 8 per cent have downloaded a podcast. Fifty four per cent of the online population downloads music (32.6m) and 43 per cent of online population owns an iPod or MP3 player. Forrester Research told us this week that one in seven Europeans downloads music and that more than 40% of frequent downloaders confess to buying less music as a result.

Is using limewire or P2P filesharing actually illegal? and what effect is it having on conventional and internet music stores?
A Spanish judge has dealt a blow to the global music industry after ruling that there is nothing illegal about downloading music for free from the internet as long as it is for personal use.
Music industry could reap benefits of free downloads from the netThe internet music "pirating" technology, Napster, could give a boost to the record industry, a web conference in Glasgow heard yesterday. over the last week it has emerged that online music sales have slumped by 25% in the third quarter of 2002 compared with a year earlier. We already know that total US retail music sales have dropped by 7%.

What are internet stores doing to combat P2P filesharing?
The music industry is adapting to evolving consumption models and signing content deals often based on a cut of advertising. Record company EMI are dropping their DRM protection this will allow itunes to place higher quality versions of EMI recorded tracks. Other ideas have included yet-to-be-launched "legal" P2P networks (ie users will be able to swap DRM-encoded tracks).

How has the i-pod changed the face of listening to and downloading music?
the lateset ipod holds up to 20,000 songs, up to 25,000 photos and up to 100 hours of video — or any combination of each. So you can browse music videos on the iTunes Store, download the ones you want, then sync them to your iPod. this means people can carry more music than ever around in there pocket and can therefore access this media wherever and whenever they choose to do so.


What effect have sites such as myspace and bebo had on the music industry?
MySpace's music section has helped many amateur bands progress. One illustrative example is English band Arctic monkeys, who owe some of their success to the publicity that MySpace generated for them. Other artists that have become succesful through myspace include Lily Allen and Sandi Thom. However recently there has been a case of reading the small print in which myspace said "you hereby grant to MySpace.com a non-exclusive, fully-paid and royalty-free, worldwide license (with the right to sublicense through unlimited levels of sublicensees) to use, copy, modify, adapt, translate, publicly perform, publicly display, store, reproduce, transmit, and distribute such Content on and through the Services". this resulted in Billy Bragg removing all of his songs from the site. Now, however, myspace has changed the small print and claims no royalties on any artists music.

MySpace's music section has helped many amateur bands progress. One illustrative example is English band Arctic Monkeys, who owe some of their success to the publicity that MySpace generated for them. When asked about the popularity of the band's MySpace website in an interview with Prefix magazine, the band pointed out that they did not even know what MySpace was, and that their page had originally been created by their fans. It has been claimed that pop artist Lily Allen's fame is also due in part to her being promoted on MySpace. In response to an interview question on Triple J, in which she was asked if she was 'discovered by MySpace', Allen stated, "Not accurate at all, I had a record deal before I set up my MySpace account so, erm, that's ... couldn't really be further from the truth."

Until June 2006, there was a concern amongst musicians, artists, and bands on MySpace such as songwriter Billy Bragg owing to the fine print within the user agreement that read, "You hereby grant to MySpace.com a non-exclusive, fully-paid and royalty-free, worldwide license (with the right to sublicense through unlimited levels of sublicensees) to use, copy, modify, adapt, translate, publicly perform, publicly display, store, reproduce, transmit, and distribute such Content on and through the Services". The fine print brought particular concern as the agreement was being made with Murdoch's News Corporation. Billy Bragg brought the issue to the attention of the media during the first week of June 2006.
Jeff Berman, a MySpace spokesman swiftly responded by saying, "Because the legalese has caused some confusion, we are at work revising it to make it very clear that MySpace is not seeking a license to do anything with an artist's work other than allow it to be shared in the manner the artist intends".
By June 27, 2006 MySpace had amended the user agreement with, "MySpace.com does not claim any ownership rights in the text, files, images, photos, video, sounds, musical works, works of authorship, or any other materials (collectively, 'Content') that you post to the MySpace Services. After posting your Content to the MySpace Services, you continue to retain all ownership rights in such Content, and you continue to have the right to use your Content in any way you choose".

Hypothesis questions

1. How has digital technology changed how people listen to and download music?
2. Is using limewire or P2P filesharing actually illegal? and what effect is it having on conventional and internet music stores?
3. What are internet stores doing to combat P2P filesharing?
4. How has the i-pod changed the face of listening to and downloading music?
5. What effect have sites such as myspace and bebo had on the music industry?

lily allen on myspace

'It's such a powerful thing, to send your stuff out there and get such a massive response'Singer Lily Allen on how she's profited from airing her music on MySpace.
'I'm constantly getting harassed for new material. It's amazing really,' says Lily Allen, MySpace's latest star.
Amazing, because she's yet to release a single record. But since joining the MySpace community last November, things have been snowballing for the 20-year-old Londoner, whose ska-driven musings on life, love and selfloathing have seen her acquire numerous online fans.
It's not hard to see why. Lily Rose's music has the same qualities which made the Streets' debut album, Original Pirate Material, so ground-breaking - honesty, ingenuity and humour, all wrapped up with a catchy melody.